Building backlinks to your site is the most essential factor to getting web sites ranked. There are many different backlinking-strategies, some of them complicated and expensive, others very easy and straightforward. This article is about one easy and free method of building back-links which is often overlooked, but can generate excellent results in terms of search engine optimization.
Blogger and WordPress are probably the two best-known free blogging platforms. A Blogger-site can even be monetized with AdSense and other methods. WordPress.com does not allow any kind of monetization, however. Still, both of these blogging platforms can be useful SEO tools. You can simply create a free blog on each of these platforms and rather than directly monetizing the free blogs themselves, create some content on them an link back to your self-hosted blog or web site. The free blogs then simply serve as backlink-sources, directing link-juice and visitors to your self-hosted, monetized site.
This is quite a simple strategy and the good news is that WordPress and Blogger aren't the only free blog services available. Not by a long shot. Off the top of my head, there's also Blog.com, tumblr, wetpaint, Vox, Doodlekit, Livejournal and Bravejournal. Do a search for "free blog" or "free website" and you'll easily find a dozen more. You can add content and links back to your main site on each of them, creating your own little link-network.
In case you're worried about how many posts you'll have to write to build these links, just remember: You can take articles that you're already submitting to article directories and re-purpose them by posting them to your blogs. Particularly if you're making use of article spinning, this will be no problem at all, since all the content will be unique.
Finally, let me also mention that there are systems like Web 2 Mayhem that can actually automate the posting of content to lots of free blogs for you. Free-blog-link-building couldn't be any easier than that. Give it a try and get some backlinks and traffic going!
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